Blog

The Designer & The Enduser

I recently read a blog post off of cameronmoll.com (a great resource for any design news, advances, anecdotes, etc.) from Paul Ford that puts designers like you and me directly in the endusers shoes. The time you spend is not your own. You are, as a class of human beings, responsible for more pure raw time, […]

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Elderly Approved and Easy to Read Typography

Legible Web Typography For Everyone. Many of our clients want their web pages to be senior-friendly, a smart move considering that the ‘65 and older’ demographic is rapidly increasing and becoming more tech-savvy by the day. Legibility is often the main concern and although it makes sense that larger type is easier to read, there […]

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The Human Touch

Blanton Museum Last week I went to an exhibit called the Human Touch at the Blanton Museum at the University of Texas in Austin. It’s an exhibit on the human experience reflected in a variety of mediums such as photographs, paintings, drawings, and screen-prints.  I have been to this museum a few times before, but […]

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Travel & Design Go Hand in Hand

Beating the heat… After a week in Philadelphia and Baltimore, I’m reminded why traveling is so important as a graphic designer – starting with getting away from my computer for a hot second to see that there is a world beyond the internet and my creative suite. I flew to the northeast to visit family, […]

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5 Ways to Improve Your Next Ecommerce Website Design

Asking our clients the right questions can save everyone time and creative energy. These questions can help to build a base launch site that includes all of the major components, but leaves room for growth through further design. The data used to enhance your site as your audience and traffic grows determines the best approach […]

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